Who we are
A Digital Marketing Agency with Clarity

Behind the work
Alyx Butt
I'm Alyx — the founder and lead strategist at Amethyst Digital. I'm a full-stack digital marketer with seven years of experience across agency and independent consulting work.
I thrive at the intersection of creativity and analytics — turning ideas into measurable impact. I strive to bring bold concepts, authentic collaborations and flawless execution to every campaign.
I've built digital marketing funnels that convert, launched influencer marketing programs for brands that have never worked with creators before, and managed social channels for household name philanthropic foundations.
I've worked with clients spanning startups, state government agencies, agile non-profits, local restaurants, national hotel chains, partner marketing agencies, utility companies and more.
I love the challenge this industry provides, from learning an entirely new business overnight to keeping up with constantly evolving social platforms. I would love to connect and learn how I can support your goals.

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